{"id":16069,"date":"2019-09-04T14:16:35","date_gmt":"2019-09-04T14:16:35","guid":{"rendered":"https:\/\/www.spielcreative.com\/blog\/?p=16069"},"modified":"2021-02-19T11:28:52","modified_gmt":"2021-02-19T11:28:52","slug":"animated-explainer-video-styles","status":"publish","type":"post","link":"https:\/\/www.spielcreative.com\/blog\/animated-explainer-video-styles\/","title":{"rendered":"The 7 Best Animated Explainer Video Styles Revealed!"},"content":{"rendered":"\n<div class=\"embed-responsive embed-responsive-16by9\"><iframe class=\"embed-responsive-item\" src=\"https:\/\/www.youtube.com\/embed\/DCBj5tqts_c\" allowfullscreen=\"allowfullscreen\" frameborder=\"0\"><\/iframe><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"> <strong>Video Transcription<\/strong><\/h2>\n\n\n\n<p>Are\nyou thinking about creating an animated video for your business?<\/p>\n\n\n\n<p>Well,\nyou&#8217;re in the right place.<\/p>\n\n\n\n<p>In\nthis video, I&#8217;ll go through the 7 most popular animated explainer video styles\nthat you can choose from to create the perfect video for your business.<\/p>\n\n\n\n<p>But\nbefore we begin, make sure you subscribe to our channel and hit the\nnotification button. That way, whenever we release new videos to help you with\nyour video marketing, you will get notified.<\/p>\n\n\n\n<p>And\nin the comments below, let me know which of the 7 styles I go through in this\nvideo is your personal favourite. <\/p>\n\n\n\n<p>So\nlet&#8217;s get started&#8230;.<strong><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Number\n1: Cartoon Animation<\/strong><strong><\/strong><\/h2>\n\n\n\n<p>This\nis one of the most popular explainer video styles and for good reason. <\/p>\n\n\n\n<p><a href=\"https:\/\/www.spielcreative.com\/animation-company\/\">Cartoon animation<\/a> is great if you&#8217;re looking for a more fun and light-hearted approach to your video. It&#8217;s excellent for storytelling, where the main protagonist of the story usually reflects your typical customer.<\/p>\n\n\n\n<p>And\nit&#8217;s great for injecting emotions such as humour, shock, curiosity and cuteness\ninto your videos to really bring them to life. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Number\n2: Motion Graphics<\/strong><strong><\/strong><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.spielcreative.com\/motion-graphics-company\/\">Motion graphics<\/a> is another very popular explainer video style. It has a more mature look and feel to it than cartoon animation, so it&#8217;s great for videos which lean more towards the factual side.<\/p>\n\n\n\n<p>And\nfor this reason, it&#8217;s a style commonly preferred by businesses that wish to\nproject a more serious profile such as financial institutions.<\/p>\n\n\n\n<p>For\nadded impact, you can also consider mixing motion graphics with other styles\nsuch as 3D and character animation<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Number\n3: Whiteboard Animation<\/strong><strong><\/strong><\/h2>\n\n\n\n<p>Whiteboard animation is another great explainer video style which has seen a boost in popularity over the recent years. <\/p>\n\n\n\n<p>It\ninvolves images being drawn on a white background with a moving hand appearing\nto be doing the drawing. <\/p>\n\n\n\n<p>The\nminimalist style of the visuals really helps hold the audience&#8217;s attention\nwhilst not distracting them from videos message.<\/p>\n\n\n\n<p>Research\nconducted by Professor Richard Wiseman at the University of Hertfordshire found\nthat when compared to a more standard talking head video, whiteboard animations\nbetter help the audience retain factual information and have a greater chance\nof being liked and shared.<\/p>\n\n\n\n<p>Which\nis why whiteboard animations can be a fantastic choice for producing\neducational videos. <\/p>\n\n\n\n<p>With\na number of great whiteboard animation software tools out there now like\nVideoScibe and Doodly, the cost of producing whiteboard animations has also\ngone down quite substantially in recent times, making it accessible to more\npeople.<\/p>\n\n\n\n<p>If\nyou want to mix things up a bit, as an alternative to the more standard\nwhiteboard animation that we&#8217;ve all become accustomed to watching, you can also\nconsider creating a blackboard animation <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Number\n4: Screencast Videos<\/strong><strong><\/strong><\/h2>\n\n\n\n<p>Screencast\nvideos consist of digital recordings which are taken from a computer or mobile\ndevice and compiled together with a voiceover.<\/p>\n\n\n\n<p>They\nare relatively easy to produce, so come with a much lower production cost than\nthe other explainer video styles covered in this video.<\/p>\n\n\n\n<p>Screencast\nvideos are most commonly produced to replicate the actual experience of using a\nsoftware tool. <\/p>\n\n\n\n<p>Such\nvideos can act as excellent sales tools as they can help clearly showcase the\nbenefits of using your product. They can also be great for on-boarding new\nclients as screencast videos can help familiarise them with the various\nfeatures of your software.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Number\n5: 3D Animation<\/strong><strong><\/strong><\/h2>\n\n\n\n<p>Made famous by the huge growth in the popularity of 3D movies like Toy Story, <a href=\"https:\/\/www.spielcreative.com\/3d-animation\/\">3D animation<\/a> involves digitally modelling characters or objects which can then be used to move them around. <\/p>\n\n\n\n<p>3D\nexplainer videos aren&#8217;t as common as 2D ones due to the higher costs generally\ninvolved in producing them. However 3D animation can be a great choice for\nexplainer videos where visual aesthetics are of a high priority. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Number\n6: Rotoscopic Animation<\/strong><strong><\/strong><\/h2>\n\n\n\n<p>Rotoscope\nis another more advance animation style where the animator traces over live\nvideo footage frame by frame, using a software program to create a more\nrealistic feel to the movements in the final animation. <\/p>\n\n\n\n<p>This\nstyle can be great to give your video a more distinct and realistic feel. But\ndue to the higher level of work is involved in producing a rotoscopic\nanimation, it also comes at a greater cost, so is generally reserved for higher\nend productions which have the necessary budget.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Number\n7: Stop Motion Animation<\/strong><strong><\/strong><\/h2>\n\n\n\n<p>Stop motion is an animation technique that consists of photographing an object as it is moved in tiny increments. When the series of frames are then all played together in a single sequence, the result is the illusion of movement of the object.<\/p>\n\n\n\n<p>Due\nto the amount of work involved in creating a high quality stop motion video,\nits production costs can also be on the higher side. But if you&#8217;re looking for\nsomething a bit more innovative to stands out, then stop motion could be the\nright option for you.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Bonus\nTip: Consider Mixing Live Action With Animation<\/strong><strong><\/strong><\/h2>\n\n\n\n<p>You\ndon&#8217;t necessarily have to make a binary choice between animation and live\naction for your explainer video. In some cases the best option can be a\ncombination of the two styles. <\/p>\n\n\n\n<p>Live\naction adds the element of realism to your video, which can be important in\ncertain cases, for example, if you want to show live footage of your product,\nor present your team. <\/p>\n\n\n\n<p>In\nsuch cases, your live action can be supplemented with animation to add an extra\nlayer of quality, helping your video stand out and better resonate with its\nviewers.<\/p>\n\n\n\n<p>I\nhope you enjoyed this video. If you have any further questions about the\nanimation styles I have discussed, leave a comment below and I will do my best\nto answer. <\/p>\n\n\n\n<p>Also,\nmake sure to subscribe to our channel and hit the bell button so that you don&#8217;t\nmiss out on our future videos.<\/p>\n\n\n\n<p>And\nfinally, if you need help creating an animated video, you can get in touch with\nus at www.spielcreative.com<\/p>\n\n\n\n<p>Thanks for watching!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn the 7 best animation styles for your next explainer video!<\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.spielcreative.com\/blog\/animated-explainer-video-styles\/\" class=\"more-link\">Continue Reading<\/a><\/p>","protected":false},"author":27,"featured_media":16335,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[190],"tags":[],"class_list":["post-16069","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-video-marketing","post_format-post-format-video"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>7 Best Explainer Video Styles Revealed (Watch Video)<\/title>\n<meta name=\"description\" content=\"Want to know what the most popular animated explainer video styles are? 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