eibDIGITAL approached us to create a corporate, Christmas-themed e-card. This would potentially be their homepage banner and most definitely positioned on a landing page, which would link from the mailer sent to their clients.
They had a concept for a short and simple animation, in which they could present their recipe for baking gingerbread men. They provided us with photographs of gingerbread men being prepared, and asked us to animate the process using the images provided.
We began work by developing a storyboard, which detailed the animated scenes we would be creating. Our animators used the eibDIGITAL font, used throughout the company's website, for the text in the animated video. Based on the gingerbread recipe and photo provided, we created a short animation showing each step in preparing the cookies. We used the colours associated with the eibDIGITAL brand and seasonal symbols, like holly leaves and bells, to give the video a Christmassy touch. Finally, the client's photos were added to the animation, together with the tunes of 'We wish you a Merry Christmas', to create an engaging holiday video that users could watch again and again.
"eibDIGITAL worked with Spiel on this year's digital Christmas card. We were greatly impressed by both their work and their ethos. Would highly recommend them to anyone needing quality animation work and am already looking forward to our next project." January 5, 2012" - Sandy Halse - Head of Marketing @ eib DIGITAL
Key video features
- 2D Animation
- Motion Graphics
- Cartoon Animation
- Professional Voice Over & Script
- Concept Creation